diff --git a/db.js b/db.js
index 66b9320..8cf088b 100644
--- a/db.js
+++ b/db.js
@@ -19,6 +19,7 @@ db.exec(`
     sender_token TEXT UNIQUE NOT NULL,
     tts_voice TEXT NOT NULL DEFAULT 'ru-RU-DmitryNeural',
     display_duration_seconds INTEGER NOT NULL DEFAULT 10,
+    ai_name TEXT NOT NULL DEFAULT 'Альтушка Ирина',
     created_at INTEGER NOT NULL
   );
 
@@ -36,6 +37,9 @@ const existingColumns = db.prepare('PRAGMA table_info(streamers)').all().map((c)
 if (!existingColumns.includes('display_duration_seconds')) {
   db.exec('ALTER TABLE streamers ADD COLUMN display_duration_seconds INTEGER NOT NULL DEFAULT 10');
 }
+if (!existingColumns.includes('ai_name')) {
+  db.exec("ALTER TABLE streamers ADD COLUMN ai_name TEXT NOT NULL DEFAULT 'Альтушка Ирина'");
+}
 
 function generateToken() {
   return crypto.randomBytes(16).toString('hex');
@@ -86,6 +90,10 @@ function updateDisplayDuration(streamerId, seconds) {
   db.prepare('UPDATE streamers SET display_duration_seconds = ? WHERE id = ?').run(seconds, streamerId);
 }
 
+function updateAiName(streamerId, aiName) {
+  db.prepare('UPDATE streamers SET ai_name = ? WHERE id = ?').run(aiName, streamerId);
+}
+
 module.exports = {
   findStreamerByOverlayToken,
   findStreamerBySenderToken,
@@ -93,4 +101,5 @@ module.exports = {
   getViewerName,
   setViewerName,
   updateDisplayDuration,
+  updateAiName,
 };
diff --git a/public/dashboard.html b/public/dashboard.html
index a79e50b..795a6c9 100644
--- a/public/dashboard.html
+++ b/public/dashboard.html
@@ -61,6 +61,9 @@
     border: 1px solid #ccc;
     border-radius: 6px;
   }
+  .settings-row input#ai-name {
+    width: 220px;
+  }
   .settings-row button {
     padding: 8px 16px;
     cursor: pointer;
@@ -101,11 +104,22 @@
   <div class="settings-row">
     <input id="display-duration" type="number" min="1" max="120" />
     <span>сек.</span>
-    <button id="save-duration">Сохранить</button>
   </div>
-  <div id="settings-status"></div>
 </div>
 
+<div class="card">
+  <h2>Имя ИИ-помощника</h2>
+  <p>Как зовут вашего ИИ-помощника, который отвечает зрителям (по умолчанию «Альтушка Ирина»).</p>
+  <div class="settings-row">
+    <input id="ai-name" type="text" maxlength="60" />
+  </div>
+</div>
+
+<div class="settings-row">
+  <button id="save-settings">Сохранить</button>
+</div>
+<div id="settings-status"></div>
+
 <p id="logout">выйти</p>
 
 <script>
@@ -126,15 +140,17 @@
     document.getElementById('overlay-url').value = data.overlayUrl;
     document.getElementById('sender-url').value = data.senderUrl;
     document.getElementById('display-duration').value = data.displayDurationSeconds;
+    document.getElementById('ai-name').value = data.aiName;
   }
 
-  document.getElementById('save-duration').addEventListener('click', async () => {
+  document.getElementById('save-settings').addEventListener('click', async () => {
     const statusEl = document.getElementById('settings-status');
     const seconds = Number(document.getElementById('display-duration').value);
+    const aiName = document.getElementById('ai-name').value;
     const res = await fetch('/api/settings', {
       method: 'POST',
       headers: { 'Content-Type': 'application/json' },
-      body: JSON.stringify({ displayDurationSeconds: seconds }),
+      body: JSON.stringify({ displayDurationSeconds: seconds, aiName }),
     });
     if (res.ok) {
       statusEl.textContent = 'Сохранено';
diff --git a/public/overlay.js b/public/overlay.js
index ae29ff8..923d61b 100644
--- a/public/overlay.js
+++ b/public/overlay.js
@@ -45,9 +45,15 @@ function playNotificationSound() {
   }
 }
 
-function playSpeech(base64Audio, mimeType) {
+function playSpeech(base64Audio, mimeType, onEnded) {
   const audio = new Audio(`data:${mimeType};base64,${base64Audio}`);
-  audio.play().catch((err) => console.error('Could not play TTS audio:', err));
+  const done = () => { if (onEnded) onEnded(); };
+  audio.addEventListener('ended', done);
+  audio.addEventListener('error', done);
+  audio.play().catch((err) => {
+    console.error('Could not play TTS audio:', err);
+    done();
+  });
 }
 
 function advanceQueue() {
@@ -62,14 +68,37 @@ function advanceQueue() {
   box.classList.add('visible');
 
   playNotificationSound();
-  if (current.audio) {
-    playSpeech(current.audio.data, current.audio.mimeType);
-  }
 
-  setTimeout(() => {
+  // The message stays up for at least durationMs (streamer's configured
+  // display time), but if its TTS audio is still playing when that timer
+  // fires (e.g. a long question read aloud), we must not start the next
+  // message's audio on top of it — so we also wait for the audio to
+  // actually finish before advancing.
+  let minTimeElapsed = false;
+  let audioFinished = !current.audio;
+
+  const maybeAdvance = () => {
+    if (!minTimeElapsed || !audioFinished) return;
     box.classList.remove('visible');
     current = null;
     setTimeout(advanceQueue, FADE_MS);
+  };
+
+  current.startAudio = (audio) => {
+    audioFinished = false;
+    playSpeech(audio.data, audio.mimeType, () => {
+      audioFinished = true;
+      maybeAdvance();
+    });
+  };
+
+  if (current.audio) {
+    current.startAudio(current.audio);
+  }
+
+  setTimeout(() => {
+    minTimeElapsed = true;
+    maybeAdvance();
   }, current.durationMs || 10000);
 }
 
@@ -87,7 +116,7 @@ socket.on('display_message', (payload) => {
 socket.on('display_audio', (payload) => {
   const audio = { data: payload.audio, mimeType: payload.mimeType };
   if (current && current.id === payload.id) {
-    playSpeech(audio.data, audio.mimeType);
+    current.startAudio(audio);
     return;
   }
   const queued = queue.find((item) => item.id === payload.id);
diff --git a/public/send.html b/public/send.html
index bc68af2..510a572 100644
--- a/public/send.html
+++ b/public/send.html
@@ -109,7 +109,7 @@
 
   <div class="checkbox-row">
     <input id="ai-reply" type="checkbox" />
-    <label for="ai-reply">Задать вопрос Альтушке Ирине 🤖</label>
+    <label for="ai-reply" id="ai-reply-label">Задать вопрос Альтушке Ирине 🤖</label>
   </div>
 
   <button id="send">Отправить</button>
diff --git a/public/send.js b/public/send.js
index 7916ab0..6e37837 100644
--- a/public/send.js
+++ b/public/send.js
@@ -6,6 +6,7 @@ const logoutBtn = document.getElementById('logout');
 const displayNameInput = document.getElementById('display-name');
 const messageInput = document.getElementById('message');
 const aiReplyCheckbox = document.getElementById('ai-reply');
+const aiReplyLabel = document.getElementById('ai-reply-label');
 const sendBtn = document.getElementById('send');
 const statusEl = document.getElementById('status');
 
@@ -51,7 +52,16 @@ async function handleCredentialResponse(response) {
   }
 }
 
+async function loadAiName() {
+  const res = await fetch(`/api/streamer-info?token=${encodeURIComponent(token)}`);
+  if (!res.ok) return;
+  const { aiName } = await res.json();
+  if (aiName) aiReplyLabel.textContent = `Задать вопрос: ${aiName} 🤖`;
+}
+
 async function init() {
+  loadAiName();
+
   const configRes = await fetch('/config');
   const { googleClientId } = await configRes.json();
 
diff --git a/server.js b/server.js
index 935da04..531b12a 100644
--- a/server.js
+++ b/server.js
@@ -16,6 +16,7 @@ const {
   getViewerName,
   setViewerName,
   updateDisplayDuration,
+  updateAiName,
 } = require('./db');
 const { censorText } = require('./profanity');
 
@@ -125,6 +126,7 @@ app.get('/api/dashboard', requireAuth, (req, res) => {
     senderUrl: `${origin}/s/${streamer.sender_token}`,
     ttsVoice: streamer.tts_voice,
     displayDurationSeconds: streamer.display_duration_seconds,
+    aiName: streamer.ai_name,
   });
 });
 
@@ -141,8 +143,16 @@ app.post('/api/settings', requireAuth, (req, res) => {
   if (!Number.isInteger(seconds) || seconds < 1 || seconds > 120) {
     return res.status(400).json({ error: 'displayDurationSeconds must be an integer between 1 and 120' });
   }
-
   updateDisplayDuration(streamer.id, seconds);
+
+  if (typeof req.body.aiName === 'string') {
+    const aiName = req.body.aiName.trim().slice(0, 60);
+    if (!aiName) {
+      return res.status(400).json({ error: 'aiName must not be empty' });
+    }
+    updateAiName(streamer.id, aiName);
+  }
+
   res.json({ displayDurationSeconds: seconds });
 });
 
@@ -156,6 +166,14 @@ app.get('/api/viewer-name', requireAuth, (req, res) => {
   res.json({ name });
 });
 
+app.get('/api/streamer-info', (req, res) => {
+  const streamer = findStreamerBySenderToken(req.query.token);
+  if (!streamer) {
+    return res.status(404).json({ error: 'unknown link' });
+  }
+  res.json({ aiName: streamer.ai_name });
+});
+
 app.get('/overlay/:token', (req, res) => {
   res.sendFile(path.join(__dirname, 'public', 'overlay.html'));
 });
@@ -199,16 +217,17 @@ function broadcastMessage(room, id, text, from, durationMs, ttsText, voice) {
     });
 }
 
-function getAiSystemPrompt() {
+function getAiSystemPrompt(aiName) {
+  let basePrompt;
   try {
-    const content = fs.readFileSync(AI_PROMPT_PATH, 'utf8').trim();
-    return content || FALLBACK_AI_PROMPT;
+    basePrompt = fs.readFileSync(AI_PROMPT_PATH, 'utf8').trim() || FALLBACK_AI_PROMPT;
   } catch {
-    return FALLBACK_AI_PROMPT;
+    basePrompt = FALLBACK_AI_PROMPT;
   }
+  return `Тебя зовут ${aiName}. ${basePrompt}`;
 }
 
-async function getAiReply(text) {
+async function getAiReply(text, aiName) {
   const res = await fetch('https://api.deepseek.com/chat/completions', {
     method: 'POST',
     headers: {
@@ -218,7 +237,7 @@ async function getAiReply(text) {
     body: JSON.stringify({
       model: 'deepseek-chat',
       messages: [
-        { role: 'system', content: getAiSystemPrompt() },
+        { role: 'system', content: getAiSystemPrompt(aiName) },
         { role: 'user', content: text },
       ],
       max_tokens: 150,
@@ -295,18 +314,19 @@ io.on('connection', (socket) => {
       };
 
       if (aiReply && DEEPSEEK_API_KEY) {
+        const aiName = streamer.ai_name || 'Альтушка Ирина';
         // Wait for the AI reply text before showing anything, so the viewer's
         // message and the AI reply land in the overlay queue back-to-back
         // instead of the reply trailing in later with an awkward gap.
-        getAiReply(message)
+        getAiReply(message, aiName)
           .then((replyText) => {
             broadcastOriginal();
 
             const aiMessageId = crypto.randomUUID();
             console.log(`[ai] streamer=${streamer.id} id=${aiMessageId} reply="${replyText}"`);
             broadcastMessage(
-              room, aiMessageId, replyText, 'Альтушка Ирина 🤖', durationMs,
-              `Альтушка Ирина отвечает. ${replyText}`,
+              room, aiMessageId, replyText, `${aiName} 🤖`, durationMs,
+              `${aiName} отвечает. ${replyText}`,
               AI_VOICE
             );
           })